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Kelly Johnson

Kelly is an Investment Advisor Representative for Split Rock Private Trading and Wealth Management.  She began her career at Dain Kalman & Quail, which is now RBC Wealth Management, and spent 22 years with them.  She has over 36 years in the Financial Services Industry and isn't slowing down. 


Kelly has been a Planning and Zoning Commissioner with the City of Cloquet for over 12 years.  She is also on the Board of Directors for the Cloquet Community Memorial Hospital.  She resides in Cloquet, has one daughter (Leah), son-in-law (Britton) and three wonderful grandchildren; Anna, Ethan and Samantha.  Kelly loves her community and is truly a Cloquet "Lumberjack" enthusiast.

Mark, along with business partner Tyler Kocon founded Split Rock Private Trading and Wealth Management in 2010 and continue to operate a family of successful managed accounts. Mark serves as the primary portfolio manager for the Equity Income and Dividend SMA administered by Split Rock Private Trading and Wealth Management, and co-manages both the flagship North American Energy Shale SMA as well as the firm's alternative asset management strategy.


Mark is a graduate of the University of Minnesota-Duluth School of Business and Economics earning a Bachelor of Business Administration degree with an emphasis in Marketing. Mark currently holds the Series 65 securities license and is a previous holder of both the Series 7 and 63 securities licenses.  Mark is currently the Treasurer for Cloquet-Esko-Carlton Lumberjack (Hockey) Blue Line Club.  

Mark Cool

Call Toll Free   (877) 979-3262

Tyler is a Portfolio Manager for Split Rock Private Trading and Wealth Management, a diverse investment management firm specializing in separately managed account and alternative asset management strategies. Split Rock investment strategies cover all aspects of the financial markets, and have a particular focus on equity and commodity rotation, dividend and equity income, fixed income, as well as a specialized and intimate spotlight on developments in the shale energy industry in North America and across the rest of the world.

Tyler Kocon

Mark is the Chief Compliance Officer (CCO) and Portfolio Manager for Split Rock Private Trading and Wealth Management, a diverse investment management firm specializing in separately managed account and alternative asset management strategies.  Mark brings over 18 years of professional investment management experience to Split Rock Private Trading and Wealth Management, with parts of that experience spent in both the large-scale broker dealer environment as well as the more specialized RIA ecosystem.

Tyler brings over 17 years of professional investment management experience to Split Rock Private Trading and Wealth Management, with parts of that experience spent in both the large-scale broker dealer environment as well as the more specialized RIA ecosystem. Tyler, along with business partner Mark Cool founded Split Rock Private Trading and Wealth Management in 2010 and continue to operate a family of successful managed accounts. Tyler serves as the primary portfolio manager for the Equity and Commodity Rotation SMA administered by Split Rock Private Trading and Wealth Management, and co-manages both the flagship North American Shale Energy SMA as well as the firm's North American Shale Energy Hedge Fund.

Tyler is a graduate of Cardinal Stritch University in Milwaukee, Wisconsin. Earning a Business degree.  Tyler proudly sits on the St. Johns Foundation Fund board and advises board members of investment decisions.


Our Investment Philosophy


​Whether you are an individual with a taxable account, a foundation, or a client who has put assets in a trust, we approach our responsibilities the same way — focusing on what’s best for you. Improving overall portfolio risk-adjusted returns is at the core of what we do. We have always believed in — and focused on — managing downside risk while striving to achieve strong investment returns, especially in extreme market environments.

We manage your money like it’s our own...Transparency, Performance, Opportunity.